Product
Features
Everything a publisher-acquisition team needs, from the first search to the revenue forecast: discovery, site research, the daily tour, calls, one inbox, onboarding and targets.
01
Discovery
Search profiles bring in new publisher sites on a schedule, so the pipeline never depends on someone remembering to look.
- Three modes: keyword × location, a niche query pool, or both
- Query packs in 30 languages; autocomplete widens niche queries
- Country, schedule and a daily or weekly target per profile
- Minimum traffic level and a default owner for new sites
- Each candidate’s ads.txt is checked before it becomes a lead
- Rejected candidates stay visible with the reason
02
Site research
Every site is researched before anyone writes to it. The panel shows what is known and says plainly what could not be measured.
- Contact emails and phone numbers from the site’s own pages
- Language detection
- Monthly traffic from public sources; unmeasured is shown as unmeasured, not zero
- ads.txt and Google’s sellers.json matched against Google Certified Publishing Partners
- Online-shop detection
- Side-by-side desktop and mobile preview
- Paste one site or a list; research starts on its own
03
Daily tour
One card at a time. The tour lines up the replies to read and the letters to send today, highest traffic first.
- First contact, five follow-ups and campaign steps in one queue
- Keyboard-driven: read, edit, send or skip without leaving the card
- Originality check highlights text repeated from earlier emails or templates — off, warn or block
- Spam-risk check on every outgoing message
- Write in your language; the message goes out in the publisher’s
- Nothing is sent until you press send
04
Calls
For the publishers you decide to phone, the calls queue keeps one row per publisher and a briefing for every call.
- AI call briefing: where you left off, what they asked, the ads on their site, and how to open
- Outcome buttons and quick notes
- A “call again on” date brings the card back when it is due
05
One inbox
Every reply, email or WhatsApp, in one place, with the research on the site next to the conversation.
- Email and WhatsApp in a single inbox
- Out-of-office and help-desk auto-replies recognised
- A reply that reads like a no gets a suggestion to mark the site Not interested
- Incoming messages readable translated into your language
- Managers can read their team’s conversations; they cannot send from their accounts
- Team chat with direct messages and groups
06
Campaigns and publishers
Group sites by owner and run sequences for a segment without losing the human check.
- Publishers: sites with the same owner grouped, so the owner receives one letter
- Grouping suggestions from shared emails and phone numbers; a person confirms each one
- Campaigns: template sequences for a chosen segment, with step reminders that open cards in the tour
- Shared templates and personal signatures
07
Deliverability
Three measurements from three different sources, before a sending domain’s reputation becomes a problem.
- Seed mailboxes measure inbox versus spam placement
- Each sending mailbox is health-checked for bounces and complaints
- Google Postmaster complaint rates are read; a mailbox with a bad rate can be paused automatically
08
Onboarding
A yes is not the end of the work. The onboarding board follows every publisher until the ads are live.
- Stages: in progress, MCM requested, files with the client, verification, placement, live
- Drag and drop between stages
- Google Ad Manager account and header script on each publisher record
09
Forecasts and targets
Know what the portfolio will earn and who is on track this month.
- Revenue estimate per publisher from traffic and your own RPM and view rates, per country and ad unit
- Monthly commission targets per person
- Team performance: emails sent, replies, wins and calls per person
- Dashboard with the reply-to-customer funnel and reply, win, churn and bounce rates
10
Teams and permissions
Built for teams with managers, not for a single seller.
- Each site has exactly one owner; work queues belong only to that person
- Reporting lines: managers see everyone below them
- Roles for admins, supervisors and account managers
- Teams, invitations and per-person reading languages
11
Reports, Sheets and API
Get the portfolio out of PUBSONAR in the form your company already reads.
- Breakdowns by status, stage and language
- Daily or weekly sync to a shared Google Sheet
- CSV export of any filtered list
- Read-only REST API with personal API keys
- Daily summary notification at the hour you choose
12
Security
Your data stays yours, separated from every other company on the platform.
- Per-company data isolation and per-company encryption of stored credentials
- Two-factor sign-in with backup codes
- Audit log of administrative actions
- Hosted in the EU, in Frankfurt, Germany
See PUBSONAR on a market you know.
A walkthrough of discovery, the daily tour and onboarding, using sites from a country you work in.